Press pack is available here to download
Cork, Ireland – Digisoft.tv has announced the release and general availability of a disruptive new casting solution, Playmigo. This new SAAS and technology platform enables OTT video providers to cast their content to almost any connected TV device on the market today without the need to develop and deploy TV apps.
With television experience quickly transitioning into both 4K and HDR, it’s fair to say that video content is well and truly at home on the big screen. However, this new opportunity also introduces challenges for brands that are trying to plan the optimal roadmap strategy for TV platform investment.
Commenting at the launch of Playmigo, Technology, Media & Telecoms analyst Ben Keen observed “One of the biggest challenges facing the exploding number of OTT video services being launched around the world is the increasingly fragmented array of connected devices owned by consumers. Multi-platform casting promises a simple, easy and flexible way for service providers to deliver their content to the key devices that their customers want to use.” Read more